THE SUPERNOVA KENICHI L.L.C. is based on panda cultural creation as the core and panda cultural IP based on the shared creation model as the dominant carrier, aggregating global cultural creation development and creation resources, and fully combining the government’s domestic and overseas Chinese cultural communication marketing and brand marketing needs to develop various types of panda cultural creation advantage products. Provide panda creative thinking, IP, and marketing concepts for multi-field cooperation, and jointly create multiple products and services with panda creative attributes; Bring consumers a multi-dimensional experience of giant panda culture and deeply participate in the dissemination of giant panda culture. Finally, the ecological chain of the giant panda cultural and creative industry is constructed through the super IP system based on GOGOPANDA, to realize the win-win situation of social and economic benefits for all participants.